World No Tobacco Day 2020
World No Tobacco Day is celebrated every year on 31- May. The yearly campaign which is organized by world health organization (WHO) is taking an opportunity to raise awareness on the harmful and deadly effects of tobacco use and passive smoking exposure and to discourage the use of tobacco in any form.
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The focus of World No Tobacco Day 2020 is on ” informs the public on the dangers of using tobacco, the business practices of tobacco companies,” The campaign will increase awareness of:
The negative impact which tobacco has on people’s lung health, from cancer to chronic respiratory disease, the basic role lungs play for the health and well-being of all people.
Debunk myths and expose manipulation tactics employed by the tobacco and related industries, particularly marketing tactics targeted at youth, including through the introduction of new and novel products, flavors and other attractive features;
Equip young people with knowledge about the tobacco and related industries’ intentions and tactics to hook current and future generations on tobacco and nicotine products; and
Empower influencers (in pop culture, on social media, in the home, or in the classroom) to protect and defend youth and catalyze change by engaging them in the fight against Big Tobacco.
The campaign also serves as a call to action, advocating for effective policies to reduce tobacco consumption and engaging stakeholders across multiple sectors in the fight for tobacco control.
Aim of the World No Tobacco Day 2020
The most effective measure to improve lung health is to reduce tobacco use and passive smoking. But awareness among large sections of the general public, and particularly among smokers, on the implications for the health of people’s lungs from tobacco smoking and second-hand smoke exposure, is low in some countries.
Major evidence of the harms of tobacco on lung health, the potential of tobacco control for improving lung health remains underestimated.
The World No Tobacco Day 2020 campaign will raise awareness on the:
1. Risks posed by tobacco smoking and second-hand smoke exposure.
2. Awareness of the particular dangers of tobacco smoking to lung health.
3. The magnitude of death and illness globally from lung diseases caused by tobacco, including chronic respiratory diseases and lung cancer.
4. Emerging evidence on the link between tobacco smoking and tuberculosis deaths.
5. Implications of second-hand exposure for lung health of people across age groups.
6. Importance of lung health in achieving overall health and well-being.
7. Feasible actions and measures that key audiences, including the public and governments, can take to reduce the risks to lung health posed by tobacco.
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